Target Local Business with Google Local

Most likely you’ve searched Google and have noticed local businesses appearing at the top of a page along side a map. This is Google Local.

Google Local - Results

Google Local – Results

To get the most out of your Search Engine Optimization (SEO), this is a must! With Google Local, your clients will see local listings appear above even the organic listings. Not only is this a great way to crawl to the top of the search results, but it also affords you a great opportunity to get your name out there and tell a little bit about your company. Google Local also allows you to view stats on your listing by logging into Google and viewing your dashboard.

Google Local listings allow for the following:

  • Company came, address and map
  • Company type & description
  • Phone number & email
  • Website URL
  • Reviews
  • Coupons
  • Details such as payments accepted, areas served, languages, etc.
  • Photos (could be used as a portfolio piece) as well as company logo

Google Local listings are an easy and effective way to give your business an advantage. To start using Google Local visit Google Local, click “Add new business” and fill in the required information. After you verify that you are the business owner by phone or mail, you will be provided with a verification code that you type into the appropriate field and you’re done!